2013/03/14 (Pre-Basel 2013)

CONCORD introduces a whole new take on the C1 Chronograph

 

What makes a watch brand iconic? Concord revealed its compelling answer to that question six years ago with the introduction of the C1 Chronograph – and is hitting the right note once again with the launch of the new C1. Over half a decade after the revolution created by the birth of its unique predecessor, the C1 Chronograph, Concord unveils a brilliantly refined evolution of that iconic design that is sleekly in line with the times.

While it retains the DNA and avant-garde spirit of its larger-than-life older sibling – including the iconic eight-block bezel (now rendered in either titanium or ceramic), the A07 movement, sophisticated dial design, rich detailing, flawless execution and artful blend of high-tech materials – the new C1 is sexier and more resolutely ergonomic, resulting in a watch that is a top-of-the-line winner on all fronts. The C1 is not only highly desirable from an aesthetic standpoint, it exudes comfort with its smaller crown, improved readability and a curved base that follows the slight contour oe the wrist. Concord’s new C1 Chronograph – living, steadily beating proof that less is definitely more.